Unlock Media Coverage: The Press Release Secrets You Need to Know

A press release PR campaign can not only boost your website SEO it can also position you as an authority in your field of expertise.

discovering your social media viral post

Press Release Media Services

Helping You Get Your Word Out There

Would you like more promotion for your podcast and associated business? Plus better backlinks to your brand and to be seen as an Authority in your industry? There is a way that is hard and there is a way that is easy… I have a way that is easy that I want to share exclusively with you.

I’ve established the franchise https://Achieved.Pro to publish press releases that offer instant links back to your site plus a whole lot more benefits to you and your business or brand.

Read on for detail on the how and the why of press releases below…

people consuming news and press releases

The Importance of Press Releases for Increasing Brand Awareness For Business

Press releases are a crucial tool for brands/businesses looking to increase their visibility, credibility, and reach. Here are some of the key benefits of using press releases:

  1. SEO Boost: Press release distribution provides a guaranteed way to obtain high-quality backlinks, which are essential for improving a website’s search engine optimization (SEO). The backlinks from press release placements on authoritative websites often significantly boost a business’s search engine rankings, making it easier for potential customers to find you online.
  2. Media Attention: Press releases can help businesses attract media attention which may lead to you being featured in news articles, interviews, and other forms of coverage. This exposure often leads to increased brand awareness, credibility, and new business opportunities. The press release packages from Achieved Pro includes submissions to news terminals and desks used by journalists, increasing the chances of media pickup.

 

what is the ideal timing for press releases?

The Technical Details: The Value of No-Follow and Do-Follow Backlinks

While many people focus solely on obtaining do-follow backlinks for SEO purposes, no-follow backlinks also have significant value:

  1. Do-Follow Backlinks: Do-follow backlinks are the most valuable for SEO, as they directly pass link equity to the linked website, helping to improve its search engine rankings. The Gold and Platinum press releases package from Achieved Pro includes mostly do-follow backlinks from high-authority websites.
  2. No-Follow Backlinks: No-follow backlinks, while not directly passing link equity, can still provide value in several ways:
    • Traffic Generation: No-follow backlinks can drive referral traffic to a website, which can lead to increased brand awareness, engagement, and potential conversions.
    • Social Signals: No-follow backlinks from social media platforms and other high-authority websites can contribute to a website’s overall social signals, which can positively impact its SEO.
    • Diversification: Having a mix of do-follow and no-follow backlinks can create a more natural and diverse backlink profile, which is preferred by search engines.

In summary, press releases are a powerful tool for businesses to increase their visibility, credibility, and online presence. By leveraging the SEO benefits of press release distribution, businesses often also improve their search engine rankings and attract more potential customers.

Additionally, the mix of do-follow and no-follow backlinks provided by Achieved Pro’s services offers value for both SEO and broader marketing objectives, creating opportunities to cater to a range of client needs and budgets.

What Subjects Are Ideal For Press Release Promotion?

Here is a list of the opportunities for publication that are widely accepted:

  • General announcement
  • Launch of new product, service, or business
  • Upcoming event
  • New partner announcement
  • Award recognition
  • New hire, team, or personnel change
  • Rebrand, acquisition, or name change

 

Recently I published a press release to promote my Supernormalized podcast as a general announcement.

The announcement appears below as an example plus the final release report both in pdf, so you can see and check for yourself the links that I received from this promotion.

Considering your field and expertiese, if you position the press release framing in the right way you can also offer yourself a position of expertise.

In some cases that may turn into extra interviews and guest appearances.

As part of a press release package I’ll set up a news media room with details about your business and contact details for yourself.

The news media room is active for a period of 2 months after your last release and the time frame renews upon each release.

Press Release Examples - click To View

There are 3 grades of press release

Silver

Back links included but are no-follow.

Good for links back however you don't get the extra powerful search engine optimization juice you'll get from do follow links.

This is the cost effective version of a release.

Gold

The upper tier offer which obtains the biggest reach for traditional streams.

Includes do follow links which send more subject authority back to your site boosting it for clients searching for those related terms.

Platinum

Same basis as Gold however it also adds podcast mentions.

The mentions include links back from podcasts to give you even more scope for exposure.

As we have met recently I’m going to offer you my service at 20% off retail.

Retail $USD prices are below.

Silver $600
Gold $1700
Platinum $1900

Normally a premium press release service with this much coverage and pick up of high profile placements you’ll receive in major publications worldwide you’d pay a minimum $1000 for the silver level and in excess of $2000 for the Gold/ Platinum levels in comparison. 

Let’s talk about how you could leverage this to your business advantage.

We can meet via zoom to discuss soon.

Click the button below to see my calendar for meetings.

Much light to you – warmest regards…
CeeJay!

Click To View Discovery Call Calender
 

A Title to Turn the Visitor Into a Lead